Digital Branding

Extending a brand's offline messaging requires a lot more than merely transferring its corporate identity online. Our rich experience in collaboration gives us valuable flexibility in working with partners and clients to ensure consistent messaging across channels. The result is a meaningful online experience that reflects, reinforces and extends your brand's core attributes.

Comprehensive architecture and standards extend well beyond a digital styleguide. Visual consistency is just the beginning. A thorough and disciplined approach to user interaction, page templating and content customization is required to achieve optimal flexibility across geographic, demographic, branding and multichannel initiatives. When successfully built, these design systems yield unprecedented business results including speed to market and cost reduction.

Multichannel Marketing & Emerging Markets

While our main focus is desktop interactive, today's fragmented market has opened the door for us to leverage our design experience to create integrated campaigns. Other factors fueling our expansion are marketer's demands for accountability and the consumer's relationship with new technologies like broadband (digital indoor and outdoor displays, kiosks, iTV) and mobile (phones and otherwise). These are viable channels ripe with opportunity for new, engaging customer interaction. In a busy market, these emerging channels get messages to your on-the-go customers for a truly integrated campaign.

Through segmentation and analytics, we craft effective integrated messaging solutions that span on- and offline channels.

Our Marketing Communications services also include:

Brand Development & Visual Identity
Advertising Concepts
Digital Media & Internet Marketing
HTML Email Newsletter Development
Creative Copywriting/Editing
Language Translation
Audio/Editing for Interactive Visual Media
Motion Graphics, Macromedia Flash & PowerPoint Design
Illustration and Print Ad Layout
UI, Information Architecure/Design & Navigation
Design & Programming for Interactive Games